If you are planning on a change of sunglasses this season, do you feel that nothing says “you” better than the latest designer merchandise you can buy at a highfalutin’ specialist retailer? People certainly are throwing their cash at these accessories that you can spend so much on for so little. If you have real high-end designer brands like Chanel or Prada in mind, you can easily come out of the store about $400 poorer; and if you want prescription lenses installed, you can consider yourself a couple hundred dollars poorer still. Even Ray-Ban a brand of cheap designer glasses could cost you at least $150 a piece.
Women are the primary target of most designer sunglass companies, because of how impulsive they can be with regards to shopping. Numerous brand names for women designer sunglasses range from; Christian Dior, Bvlgari, Chanel, Gucci, Prada, Versace, Dolce and Gabbana and many more. Little did we know there are also men’s designer sunglasses up for retails, with the brand names of; Ray-Ban, Diesel and Police. With an astonishing price range of $150 even up to $383,609. Isn’t it quite exaggerating for a price of just a pair of sunglasses!
Is there anybody out there who could realize the real scenario? In what way could those thin metal pieces, (otherwise a special material) actually cost you hundreds of dollars? You might think that in an economy like this, people wouldn’t be spending too much on indefensible luxury purchases like this. And yet, they do. At sunglass outlets at the expensive malls all over the country, they have been reporting nothing but slowing sales year on year.
Here’s the thing – for the price of one of these, you could walk in into your pharmacy and perhaps get ten of their good quality shades; are the expensive designer sunglasses really worth the price? Does it give your eyes a more suitable defense against the sun’s UV rays or bring about added comfort once you wear it? Let’s try to break down the appeal that designer shades have, and see how it all adds up.
To start with, did you ever think about the reason behind your tiny sunglasses costing you hundreds of dollars? Then in some way you’re making some sense. The markup on these items really is skyhigh. One can certainly understand that they should charge $100 or so for precision lenses what with all the high quality work that needs to go into it all, but why do they charge hundreds for a fraction of an ounce of metal? Are you aware that most of these companies get a 60% profit out of each product your buy from them? This is what makes the edge among most business owners. Of course the design expertise they put in and the brand value do add to the cost, but this has to be a bit greedy. Look for designer glasses frames online to save 50%
But leaving all cost issues aside, are those lenses (or tinted glasses) really much better for your eyes? The thing is, almost all the money you pay is so that you can flash that impressive brand name at your friends. Nearly zero markdowns is spent for the quality lenses they provide. The limit wherein they put your cash into the quality of the product costs only $100. Anything more than that $100, goes to the brand name. However, if you want sunglasses for women from famous top brands, buy them online at half price.
Studies show that most eye surgeons refuse to buy these premium glasses. The main issue is that making great polarized glasses or even putting ultraviolet protection into them doesn’t cost that much. Past the $80 dollar mark, there’s pretty much nothing more you can build into them. And anyway, designer stuff isn’t something you can keep for very long. You do need to keep up with the times. Come to think of it, buying a new pair of designer sunglasses every other year, dropping $200 for each pair, you’d probably spent $25,000 dollars in your lifetime just for those things. Is it really worth the cost? So, buy cheap designer glasses online to save.
